Digital advancement, globalisation and changes in consumer spending habits have given rise to the online fashion industry in India. Consumers are gradually shifting to online stores where they can find a variety of brands at better prices. Heavy discounts are a common sight, especially during the festive season when the average Indian consumer flocks to these websites to get a great deal.
Related: 15 Best Kurti Brands in India
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The Indian fashion industry is one of the fastest-growing markets in the world. The market is penetrated with a lot of domestic, as well as international brands that have carved out a customer base with their unique offerings. There is a huge surge in the growth of the online fashion industry and it is projected to grow at a Compound annual growth rate of 32 per cent. The arrival of new fashion segments, fast fashion brands and premium international brands have accelerated online retail growth.
So here are the best women’s clothing brands in India.
After having reviewed the best women’s clothing brands in India based on various factors like design, style, materials, price and much more; my team and I zeroed in on 11 clothing brands that really stood out. The products from these 11 brands were put through a series of stress tests to determine the best. We found that:
The best women’s clothing brand in India is Biba. Their affordable clothes also happen to be extremely fashionable. Their cuts, styles and design have been disrupting the market since 1988. Most importantly, all of their clothes are extremely comfortable and they have something for all occasions.
Top Women’s Clothing Brands in India 2021
Biba’s main ethos is “fashion at an affordable price”. This is an ethnic wear brand founded by Meena Bindra in 1988. It is one of the most loved ethnic wear brands in India. Their range includes ladies’ churidars, dupatta sets in cotton, Mix-and-match kurta pieces, kurtas and Kurtis, dress material, salwar suits, lehengas cholis, Chunnis and Dupattas.
Their apparel is made of beautiful colour combinations that highlight the Indian ethnic identity of the brand. Their collection includes both festive wear as well as everyday formal or casual wear. They use various materials such as cotton, viscose, silk etc to create these head-turning outfits which are sure to fetch you compliments.
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W (W for woman)
W is also a brand that caters to the ethnic wear needs of women. Their collection includes Women’s Kurtas & Kurtis, Dresses, Churidar & Salwar bottoms, Trousers, Salwar suits, Chunnis & Dupattas, Tops etc. They are the pioneers of the “Mix and match” trend. Their designs are inspired by trends and forecasts from the west. The designers incorporate western fashion into Indian ethnic silhouettes to create pieces that are truly one of a kind.
It is one of the most popular brands among modern Indian women. The quality and fit of their clothes are impeccable and their sizes are available in seven different variants instead of three. This is a great choice for those who can never find the perfect fit when it comes to ready-made ethnic wear.
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Global desi is a brand founded by renowned designer Anita Dongre. The designs are a culmination of Indian and western styles. They use vibrant, free-spirited colours and silhouettes to create young, colourful boho-chic
ensembles. They make festive wear, casual wear, winter wear as well as workwear. The brand caters to girls and women.
Their collections include kurtas, dresses, tops, bottoms, salwar suits, skirts and jumpsuits. The collections are inspired by the Indian culture and they focus on incorporating rich colours, texture and prints to create an identity. Global Desi is a vegetarian brand and they have been working towards using sustainable practices in production and operations.
ONLY is an international brand that caters to young women. They started as a jeans brand and gradually started selling other apparel as well. The brand emphasises the importance of confidence among style-centric individuals and represents style, vivacity and exuberance. They have outfits for every occasion from a casual get-together to a formal meeting or cocktail party.
Their product range includes dresses, jackets, trousers, skirts, gowns, jeans, tops, accessories and so on. This is one brand that is up to date with the latest trends in the market and delivers fresh pieces every season that is sure to make heads turn. If you are looking for something stylish and sophisticated, this is your go-to brand.
If you would like to upgrade your fashion quotient, check out their amazing contemporary collection of printed dresses, formal dresses, party dresses, T-shirts, jackets, trousers, sweatshirts, sweaters, jeans, jumpsuits. They have a strong online as well as offline presence in the market.
Marks and Spencer
Marks and Spencer is a British multinational retailer with its headquarters in London. They have created a great online presence with their wide range of products in India. Their collection includes western-wear, lingerie, swimwear, sportswear, maternity, accessories, sleep and loungewear etc. They are mostly loved for their basics and loungewear which has great quality.
If you are looking for pieces that are comfortable yet stylish, Marks and Spencer is your go-to brand. They bring fresh international styles every season that is sure to impress you with the quality, design and price.
Forever 21 is an American fast fashion retailer that sells cheap and trendy apparel that are on par with runway trends. They provide a plethora of options when it comes to western-wear. Their customers can choose from dresses to jumpsuits to trousers. Their collection also includes swimwear, activewear and loungewear sections.
They mostly cater to millennials and Gen Z girls and boys. The brand has witnessed strong online growth with the growing demand for trendy streetwear and subtle contemporary pieces in the Indian market.
Levis is a brand popular for its denim. They are a global leader in jeans and a premium denim wear manufacturer in the country. They also sell a huge variety of casual wear that includes Tops, Dresses, Blouses and Shirts, T-shirts, Skirts and trousers. It is considered to be one of the most stylish and trusted brands for the youth.
Harpa store is an online brand for women that offers the best and latest styles for Indian women who love fashion and like to keep up with trends.
They have a huge range of professional and casual clothing which goes for women of every size.
Berrylush is an exciting brand that gives you the best collection for your every mood.
We love the colour palette that they have predominantly focused on. The dresses that they have are so cute and adorable that it is hard not to click on shop.
If you are looking for Indian clothes that are trendy and have a special touch to it, let us introduce you to Generic which surprises you with the number of styles they provide from their brand.
The kind of styles they can show you with Kurtis is so exotic and hard to resist. This is an online Indian brand that focuses on women’s fashion and accessories.
It is important to take care of a few things before you buy clothes online. Since you cannot physically feel the material or try the correct size, It is advised to check the size guide of the particular piece of clothing before confirming the order. Different brands have different sizing and checking the size chart of the particular brand can avoid the hassle of returning the product and getting a refund. It is also important to carefully check the details about the material used.
Best Women’s Clothing Brands in India – Buying Guide
When buying women’s clothes, it’s important to take into account certain factors. For example, the type of clothing. Of course, while comfort, design, style, price are all important. It is secondary to the type of clothing. There are three types of clothes that should be a part of a woman’s wardrobe. And it’s important to have a balanced number of clothes.
- Formal wear is essential for various occassion like college, work and other formal events. And since these type of ocassions make up most of your life. It’s best to have a decent amount of formal wear. Formal, of course, doesn’t have to be boring. You can look presentable and fashionable at the same time. The most beautiful aspect about formal wear is you can have amazing range or western formal wear like skirts, shirt or pantsuits and Indian formal wear like Kurti’s and Churidars.
- Casual wear is also equally important as you’ll need it for all non-formal activities. While Casual wear can have a tremendous range, there’s one thing that’s common: comfort. All casual wear specilizes in comfort and are usually made from cotton, linen, etc.
- They are loose fitting and are more vibrant than formal wear. It can range from T-shorts to Kuti’s and jeans. You have more leeway to mix-match and experiment with casual wear.
- Party Wear on the other hand is well for parties, get togther and casual-formal events. Party wear are those trendy tops that make no sense in a formal setting and is too much in a casual setting. These clothes usually allow for limited movement or for high intensity movement like dancing. The most popular party wear would have to be cocktail desses.
Hipbrands puts together some of the best brands in India to make it easier for our readers to purchase wisely.
I’m Preethi Menon, an avid learner of tech and gadgets. I have been reviewing top brands for 5 years and aim to do the same more elaborately so as to give a customer everything there is to know about a particular brand. There are brands in India that are overlooked due to the dominating mainstream direction we are headed in. At Hipbrands, we believe in the balance of quality and cost and focus on brands that provide exactly that!
To give you an insight into our expertise, here are some of the major categories that we cover on our site – Technology, Fashion, Food, Accessories, and Information.
So brace yourselves into knowing more and experiencing more from the best brands in the country!
Biba is one of the best and leading ethnic clothing brands which works really well with women of all sizes and shapes. It is one of the Best Women's Clothing Brands in India.
Product SKU: BWC102991
Product Brand: Biba
Product Currency: INR
Product Price: 679
Price Valid Until: 2021-12-31
Product In-Stock: InStock